Oh Honda, how I love your commercials.
Honda has some excellent taste in commercials. The animation in these is creative and really fun. I’ve always wondered what the creative process is for something like this. What programs are used, how long it takes, how many people… Seems like a lot of work, but well worth the effort. Videos after the jump.
This is also a pretty clever Honda commercial, based on the Rube Goldberg (wikipedia link) devices for doing mundane things such as sharpening a pencil or cracking an egg. Once again, I feel like a ton of time and energy is put into something like this, but goodness gracious what an amazing final piece of work.
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